You do not need to include every cost. Automotive Sponsorship Proposal Details File Format MS Word Apple Pages Google Docs Download 2. Sponsorship - K1 RaceGear Create a two-way relationship with your audience. Where can I find sponsorship opportunities? How to Get a Go-Kart Racing Sponsorship (Important - GoKartGuide The bottom line is that sponsors will have specific business objectives they hope to achieve through a sponsorship agreement. There are generally two schools of thought in approaching sponsors: In our opinion, you should be doing the former. 0000054541 00000 n If you want to prove value to potential sponsors in road racing, you need to get creative Write what the sponsor will get in return, working from the list you have prepared. The design proposal sponsorship is easy edit in InDesign. The target marketing group for the race car is the non-professional weekend autocross racer. I tend to either look through my LinkedIn contact for potential sponsors or look at the exhibitors for trade shows and conferences. This is a business relationship and there must be a clear concise understanding of expectations, timelines and returns. If anything, it means the opposite. The one form of sponsorship which is open and attainable to all racers is Contingency Sponsorship I spoke about this in a previous blog post, HERE. Becoming a NASCAR team sponsor is a big step for any company, regardless of size or budget. In your sponsorship project, do the following: If you don't use a specialist project management tool, you can set everything up on a spreadsheet with different tabs for different sponsors. Free Sponsorship Proposal Template Luxury 10 Best Of Racing Sponsorship This provides a thorough overview but does not overshadow the point of the sponsorship proposal: to get funding. Many sponsorships you see are for partial services, like a shop giving discounted alignments for sponsored cars or free tire mounting and balancing. This is where you set yourself apart from the rest. Type text, add images, blackout confidential details, add comments, highlights and more. Now that weve taken the air out of the Free money sails want to read up on some other ways to participate in Track Days and Racing? Redline360. Leg Daddy Racing Sponsorship Proposal - SlideShare Want to sit next to thousands of screaming fans? Expect serious, cutthroat competition with the higher stakes. And the best person is always the decision maker: the person who has an interest in what you have to say and the authority to make things happen. Race Sponsorship: The Complete Guide | Race Directors HQ When it comes to drafting your proposal, you can use either a presentation or document format. i !16QRs"ASTaq2B#$345CDbrt You have to convince a potential sponsor that YOU are the person who will work for them. The proposal should include the background information of the team, a driver profile, geographical information about the racetracks, and the levels of sponsorship with pricing and items or services included. A picture of you in your race suit. Focus on the businesss goals rather than your life story. Are you posting regularly? Yet you can derive nearly all the same benefits. When you first sign a sponsor, make sure to set some goals for the year in terms of how youre promoting them. Thank the letter reader for his or her time and include all of your contact information. Theres hard work involved but the secret is consistency, especially once youre all set up and in the swing of things. Most reputable sponsors want to see a return on their investment, so it is of paramount importance to write a detailed race car sponsorship proposal. Drag Racing Sponsorship Proposal Template - Get Free Templates This will help you catch the decision makers eye but dont forget just how important content is in all this. Tell us about the class you run. Once you have identified suitable organizations to target, you need to find the best person to contact within the organization to discuss your sponsorship proposal. The race car sponsorship template is a writable document needed to be submitted to the relevant address in order to provide certain info. If you let racing get too close to Work all the fun goes away. Through my time running Time Trial and Racing contingency prizes have long way to cutting my running costs. Tallulah Philange has worked as a journalist since 2003. All you usually need to do is display their stickers on the car and if you finish a race in certain positions (usually around the top 5 cars) you get some sort of prize. race car sponsorship agreement template Free Racing Sponsorship Proposal Example-Flip eBook Pages 20 - 202 Interest in actual property, sale of products over $500, lease longer than a yr. Use a phone line that you are primarily responsible for answering, such as your cell phone, so calls are not missed. Find a champion to cheer you on, even when things are tough, Take some time to write down your goals and plans on a weekly basis, itll help keep you on track, Podcast 035: What to Do If You Lose Motivation, Podcast 030: How to Stay Positive, When the Going Gets Tough, Podcast 027: How to Overcome Imposter Syndrome as a Racing Driver, If what youre doing isnt working, try something different, Motivation and advice on the Racing Mentor Instagram, Get advice and accountability in the Racing Mentor Sponsorship group on Facebook, Follow Racing Mentor on Twitter, Instagram, Facebook, and YouTube, Subscribe to the newsletter for updates, opportunities, and advice, Find the Sponsorship Podcast on Apple Podcasts and Spotify, Sponsorship pitching (webinar tutorial bundle), Get Paid to Race: Six Weeks to Success (online version), The Ultimate Guide to Motorsport PR (course). Once you understand how the sponsorship process works, you can set out to getting racing sponsors on your own. Anheuser-Busch is one of the core NASCAR sponsors, aside from their sponsorship of Stewart-Haas Racing. Westport Racing Sponsorship Proposal Dear Prospective Sponsor Firstly we would like to thank you for giving our team the opportunity to present you with this sponsorship proposal outlining our goals for the 2007 race season and beyond Advertising in motor sport has proven itself time and again as a successful and enjoyable Dont just assume that because youre posting nice pictures and updates, your audience will be interested. I think motorsports has become too commercial and that sponsorship interferes with good racing. This all comes down to value. Take pictures of you, your team and your car. Sprint Car Racing Event Sponsorship Proposal Powerpoint Presentation Slides If you're planning to present a sponsorship proposal to your prospective sponsors, make sure that you're ready with your offers. Essentially, Contingency Sponsors have already agreed to support a racing series. Of course you can. However, there's a few things you could do to maximize the chances that your sponsorship remains relevant and you stay at the front of your sponsor's sponsorship queue: Getting sponsorship for your event is a daunting task. 03. How to Write a Sponsorship Proposal (Motorsports) Official C2 Racing 449 subscribers Subscribe 5.5K views 2 years ago This video will walk you through the creation of a sponsorship proposal. Do people regularly gravitate towards you for some reason or other? Your approach should include details of how youll provide value to them. When writing your sponsorship proposal, you have to tell your sponsor what kind of event you are planning. Your pitch emails need to work really hard for you if your proposal doesnt include any kind of value proposition or information on how youll help a business reach its goals. People regularly contact him asking for free parts in exchange for running a couple stickers. The relevant terms and conditions of the sponsorship must be included in your racing sponsorship proposal. Depending on what you know and don't know about the target sponsor, some discovery questions might be extra related to you than others. <> 1110 Draw your signature, type it, upload its image, or use your mobile device as a signature pad. In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. Val Apple Motorsports, Inc. 2. You never know, something. Make a list of every racing expense you incurred over the past season and tally the entries. Limit the photos to no more than one or two per page for the best aesthetic. The cover page should include the details of the potential client and your details. Offering hospitality and a TV audience isnt enough. The sponsor's eager and you know exactly what they're after. If you are savvy enough to get some sponsor support, and successful enough to earn contingency sponsor prizes, you may be able to cut a significant chunk of your seasons budget. Road Racing in the United States has several tiers. Race Car Sponsorship Proposal Template. Sample Automotive Sponsorship Proposal - 15+ IN PDF When you need Racing Sponsorship Agreement, don't accept anything less than the USlegal brand. Free Preview Race Car Sponsorship Contract Template. Therefore, it is perfect that you simply find contacts with the product, communication, business improvement, sponsorships, marketing, and the model. Here's the real key: This marketing deck isn't about you, it's about them. A short biography about you. Skilfully navigating all the necessary steps to signing up a sponsor and keeping them happy will give your event a strong advantage towards long-term prosperity. How it REALLY works, what it really is, and how to get it. There are plenty of people (often very young) who show up with that intent. In those cases, sponsors will publishinstructions for rights holders, telling you everything you need to know to submit your sponsorship proposal to them, including: These direct-application sponsorship requests, where you can submit your sponsorship proposal online directly through the sponsor's own sponsorship request form, are you best bet for securing sponsorship. Include methods like cheque, e-transfer, PayPal, etc. First, provide a history of you and your racing team. Enhance their brand's image? So, this section must clearly answer the sponsors potential question which is What is in it for me? If the potential sponsor is satisfied with the answer to this question, it is highly likely that it will agree to the sponsorship. When filling out this sponsorship proposal template, remember you are introducing yourself, what you "bring to the table," and explain why the product (s) or service (s) of your target audience should be associated with your event. You might be messaging lifestyle brands on Instagram. Motorsport sponsorship doesnt just have to be about hospitality and a sticker on the car. Download this 100 percentage editable presentation and get access to our highly . Available on your favorite podcast player. Sponsorship announcements throughout race season. It is in that follow-up meeting, also known as a discovery session, that you and the sponsor will be discussing your sponsor's needs and how a sponsorship of your event could help meet them. About Blog Sponsorship Contact Site Map If you are interested in receiving product sponsorship, please mail your resume, including your background, special accomplishments both on and off the track and your racing schedule, along with all contact information (address, phone, email address) to: K1 RaceGear Attn: Sponsor Understand the sponsorship process first. 17 Do's and Don'ts for Seeking Sponsorship - Crate Insider They must know what they are sponsoring so that they can decide whether to accept your proposal. So fo ahead, drop them in the comments section below. . Until recently, this was called the Busch Grand National Series. AB-InBev, the parent company reported 54.3 billion in profit during 2012. If you regularly finish well in races, contingency sponsorship may go a long way to offsetting your costs but the vast majority of your budget will be coming from your own pocket. $ 15K . I will put your sticker on my car and get you 1,000 more fans all wanting your stuff, all you have to do is give me some free products. If you are currently racing, or are considering it Make sure you are getting the most out of your possible contingency sponsors, there are a lot of people who drop the ball on claiming contingency prizes. There are sponsorship opportunities wherever you turn but you need to think outside the box. %PDF-1.4 % Write down all important facts, such as the biographies of the racers and the team's success rate. How to Write a Race Car Sponsorship Proposal - SportsRec Race Car Sponsorship Proposal Template. Want to race with packed stands and screaming fans? Its a great thing to have but it will not help you secure sponsors on its own. Keep your eyes peeled as you go about your day-to-day life too, you never know what businesses you might come across that could be potential racing sponsors. And, as always here at Race Directors HQ, we start from ground zero Let's start with what sponsorship isn't. Have a question? If you can convince a company to sponsor you, but that company doesnt quickly see the value. 4. 78 0 obj <>stream From working with world-class drivers to developing a motor oil specifically for the high-revving speeds and long run times of racing engines, where there is racing, there is Valvoline. It is a document that seeks help from sponsors to help them with their racing careers. Announcement [Event.Name] (Event.Date) (Event.Location) 10+ FREE Sponsorship Proposal Templates & Examples - Document Formats Click the link below to read more. When I was doing a lot of commissioned artwork, I gave some discounted drawings as sponsorships on promises of displaying at car shows, handing out business cards, spreading the word, etc. She also has edited and produced online content for those publications. Unfortunately, retaining sponsorship in the long term may not always be under your control. Treat the race car sponsorship proposal as a business transaction. Specify the Event. Before approaching a sponsor, draft a proposal first. Racing is one of the most expensive sports yet the most beneficial to take part in for both athletes and businessmen. AGR Racing Sponsorship Proposal 2021 by AGR_Racing - Issuu One of the first things a prospective sponsor will do is check out your social media accounts. race car sponsorship template Doc Template | pdfFiller Only if you can't bridge the value gap by increasing the scope of the proposal should you move to considering a price adjustment. In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. If you want to succeed you need to carefully pick your opportunities, because the investment that will be required in putting together a winning sponsorship proposal and converting sponsors will be considerable. FREE 10+ Automotive Sponsorship Proposal Samples in PDF | MS Word What makes you stand out over other racing drivers. Figure out what you can offer to a potential sponsor. %&'()*789:EFGHIJUVWXYZcdefghijuvwxyz The hard work comes into sitting down and going through these steps. Use your market research data to request a feasible amount. How do I find companies to sponsor my race car? We actually prefer the former as it is more visual and helps you think harder about keeping the content concise, but in the end it doesn't really matter which one you go with. You might be sending gentle emails before pitching more formally. by issuing press releases around their involvement with your event, making the most of sales opportunities you may offer through a race expo etc). Here's what your proposal should include: A really easy way to extract demographics information for your audience it to use your website's Google Analytics data or Facebook's Page Insights for your Facebook page. For those of you that have your email pitches down to a tee, and have a little bit of design knowledge, a template might be a little pointless. Sponsor marketing objectives change and the tools sponsors use to deliver them, including your sponsorship, may rise and fall in relevance. Think about those reasons you stand out. Mindset Performance Coach Craig Muirhead looks at the advantages of flow-state thinking for drivers and riders. Everyone from the outside thinks that everyone racing cars has sponsors. Race Car Sponsorship Proposal Template - Gunnigle2020.com Race Car Sponsorship Template - US Legal Forms Helping race directors share expertise and learn from each other is a big part of what we do. If, on the other hand, this is your first year working with the sponsor, focus on execution and delivery, not on trying to squeeze the most out of your sponsorship. Because if a sponsor actively invites sponsorship requests you can be sure that: Luckily for you, we've put together the largest database of current direct-application sponsorship opportunities, featuring dozens of potential sponsors from all different kinds of industries. While it contains loads of feedback to help you create a proposal that gets you noticed, its actually designed to guide you through the process of positioning yourself in a way thats desirable. Here's a Pro Tip: look at the other karts on the track to see what kind of sponsorships they have and then take note of it. Collect evidence throughout the race season testimonials, statistics, etc. There is still intense competition, egos, and red mist, But its nothing like racing where your seasons funding and career is on the line. This will re-iterate facts about the event benefits, and features. Advertisement Envato Elements (Design Without Limits) Consider yourself as a marketing agency pitching to a business. To do this create content that gets people asking questions, create challenges that get people working towards a goal, or host events that gather your community in one place. You might be getting involved in discussions on LinkedIn. Your almost there! Sponsorship Proposal Template for Racing.doc - 2011 Team industry, as well as actionable expert tips to help you stay ahead of the curve. The racing sponsorship proposal samples given on this page will help you in creating an effective racing sponsorship proposal. You're already in a slim minority of organizers: you have someone interested enough in your race to want to spend time hearing what you have to say. Type an introductory letter, addressing it to the person in charge of the organization. Sponsorships are not charity. The people who get sponsors often arent the fastest or best drivers, they are the people who can get the most positive attention for the advertiser. Race Car Sponsorship Proposal Template. Your job in sponsorship, as the so-called rights holder, is to leverage all sponsorship assets (=things the sponsor may be interested in) in your property (=your race) in the service of the sponsor's commercial objectives. However, here's our high-level advice on how you should approach this stage of your dialogue with the sponsor, depending on the level and depth of your working relationship: If you have worked with the sponsor on previous events and you are confident in their appreciation of your past efforts, you can be more firm with them and negotiate harder. As long as you can provide value, youll go a long way. How to Write a Sponsorship Proposal (Motorsports) - YouTube Racing Sponsorships. One of the biggest mistakes drivers make is getting too lost in their own heads. Although you've come a long way its still easy to get undone at this stage by the two cardinal sins of sponsor-seeking: Yes, copying your last sponsorship proposal and editing your sponsor's name and company details is tempting - it will definitely save you a lot of time. Sponsorship is much more than whether or not your car is a good platform to showcase their parts. Race Car Sponsorship Agreement Template - Drinkrawrepublic.com 6 0 obj Faith Motorsports takes great pride in making sure each sponsor's expectations are greatly exceeded. Make sure you only provide brief details of everything in the cover letter. It's time to submit your sponsorship proposal. Explain the expenses you incur as a race car driver in the second section. Sponsorship Proposal - Pearson Racing I could not find the sports car of my dreams anywhere. In return, the business organization gets the necessary advertisement and promotion which increases its brand awareness and reach. A sponsorship proposal is an official document that an individual or a business presents to another individual or business, in order to request or seek sponsorship from them. 3. An initial deposit of ($ amount) must be paid on or before (date). Well also cover the steps needed to secure long-lasting motorsport sponsorship including: All the links in the further resources sections are for free content from the podcast, blog, and YouTube channel. Using these pre-formatted samples will save a lot of your time and effort. (PDF) Pravega Racing Sponsorship Proposal - DOKUMEN.TIPS